"Network Coaching™ takes place on multiple levels simultaneously.
Traditional coaching is focused on the individual. We practice coaching in context.
A process based on sound systems theory that people in organizations work in collaborative networks and that the larger organization likewise operates within multiple networks.21st century organizations have permeable network boundaries.
It is the quantitative and qualitative understanding of these networks which drives healthy, sustainable productivity, innovation and value added growth."
This statement was crafted in 2006 while wrestling with the question of "Why has executive coaching taken over?"
The answer that emerged pointed to failing organizational models for the 21st century that we continue to see on a daily basis. I will even go out on a limb to suggest that the financial meltdown we are currently in is a result of closed system hierarchies oblivious to the effects and consequences of networks. A network mindset might have us in a better state.
As background context view Emerging 21st Century Organizational Models and Methods.
Traditional coaching is an attempt to remedy an individual's ability to survive in inhospitable organizational environments. Like any band aide, it works for a while but does not address the fundamental underlying organizational issues. Organizations are networks of people getting work done. Understanding networks is fundamental to surviving in a highly complex, interconnected, 24/7 world.
Our writing has focused on many aspects of network mindsets and action: Broadcasting innovating, Prediction markets, Open net WORKing Organizations – Co-generating Knowledge and Innovation with numerous cases of successful practical applications in organizations which have adopted open collaborative approaches.
Network Coaching™ is one in a suite of workshops and processes which we offer to assist executives and their businesses to adopt a network approach at individual, group and transorganizational levels.
It provides:
- Identification of the critical business challenge or driver.
- A map of both internal and external networks, surpassing the organization chart view of workflows, information flows and relationships.
- ONA (organizational or social network analysis) to reveal the relationships of the organization, how and where work and innovation take place and what is missing.
- Analysis and coaching to facilitate and maximize optimal network value relationships for improved performance.
Being "network intelligent" only adds to your success.
~ Victoria G. Axelrod
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